Several of our clients suggested that we have a presence at the ASIANA Bridal Show and so we thought we would see what it’s like. After all, with DermaEraze being suitable for Asian skin, we have developed quite a loyal Asian following.
So off we went and we are so glad we did!!! Our stand was opposite Ambreen Bridal Makeup and her girls were just beautiful!!!!
We went into this show not being Asian and not fully understanding the customs. We were just bombarded with beauty from all directions. The clothes, jewellery, table decorations, the cakes, the entertainment, was TOP KNOTCH!!! We got a real taste for how the Asian community celebrates their big day and believe me, they do it bigger and better than anything we have ever seen.
Asian brides are nothing short of breath taking. We need not be part of the culture to be able to appreciate the pride that parent must feel on such a special day. The preparations often begin years before with celebrations spanning over several days. The grooms don’t do too badly either! The clothes, the glitter and colours are not reserved for the women alone.
Our goal was to bring awareness to the Asian community about our scar and stretch marks treatments. We realised during the show the Hyper pigmentation is the main problem that the Asian community face. We were also surprised to see that hair loss among both men and women was another subject that we were asked a lot about. Next time we will be showcasing our Nioxin range.
When the organisers told us that 10,000 people came through the door, our attitude was….yep…we’ll believe it when we see it! Let me tell you, were believers!!! The place was packed with gorgeous brides to be and their families.
We will definitely be doing the show next year. The only thing we’ll change is that we will be staying at the hotel the night before and after. Getting out of the exhibition was a nightmare. Next year well be watching all of it from the bar drinking Champaign! So if you’re there next year, come join us because that’s where well be!
A big thank you to the Lorena Oberg team and everyone at Asian for a wonderful day!